New Logo for The Public Happiness Movement

That’s really nice :slightly_smiling_face:
@Mateo seems to be the most experienced here, what do you think?


Yes, I believe it should work like that! :smiley:
I’ve got a doubt, do you think we could make it so we can see our Australian friends on it?
Or should we make the earth continents not recognizable at all so we don’t have this issue?

For the size i think we would need, at least:

  • For the favicon, a 16x16 px logo at 72 ppi (very little detail)
  • For the website logo, we could use something like 250x150? Or 160x160? at 150 ppi
  • For print, a 500x500 for small things and a 1024x1024 for large ones at 300 ppi

The hard thing here is to make sure they are all highly similar but easy to read, tell me if I can help in something @isaiahgirard


Good spot. We discussed that before and @isiah didn’t think it was. Getting overly complex, but if we are returning different logos based on resolution, what if we had a code that recognised where they are from and has a northern and southern hemisphere version.

That would be a beautiful little Easter egg

Yes but that may require a lot of work and data, we’ll have to check user IP to know their location and import a list of countries… Maybe too much work for now, but definitely something we could keep as a “nice to have”.

Looking online, the only other form of simplified earth I see is this one:

I tried playing around with shapes but I’m not convinced… (I’m supposed to be working right now ahah)

@isaiahgirard, what do you think?

I like the globe with it expand in stages to Isiah’s full version. What about if we had 2 versions and a randomiser so sometimes users saw the northern and sometimes the southern.

Or we just manually switch each month.

Most ppl won’t notice, but those who do will be happy

i think having it alternate every time showing a version with and without australia would be cool. the continents would be too small if i tried to fit australia in.

want me to make an australia version in every size?

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Oh, or we can just casually alternate them on different pages. That’s the low tech solution. So the earth appears to spin as users visit different pages on our site

can you try to check messages once a day please? just takes a moment and we really value your input. i need to know what to do to move forward.

“want me to make an australia version in every size?”

want me to make an australia version in every size?

Guys, thank you for your hard work here. :orange_heart:

Just curious to ask,

  1. What do you think to make the heart with few layers like it’s neural networks which is unbreakable, infinite shape - inspiration by relativity of neuro netrowk of human beings brain and universe, somehow showing that we’re the ONE and if we stay TOGETHER we’re unbreakable force.

I don’t remember exactly what is unbreakable physical shape which exist , and I cant find it in internet, I guess guys you might know better than me. Maybe this kind of graphene shape?

  1. Maybe if with neuro shapes heart is too difficult to make, what about just use deep&complex colours? I’ll attach a link what I mean by deep colour and more sharper shapes. Like here in the first example of 3D gradient. It’s simple and at the same time deep looking.
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Yes I checked yesterday but I was concentrated on the time-picker thing.
I feel like we are going to a lot of complex things, we should keep it simple as much as possible.

Even if a moving earth, a changing form or any animation could look cool, we should first define what it is that we want to show. I think going for an abstract and minimalist approach is a good idea, like the globe with lines or the graphene thing suggested by @MarinaOhNo . (but we should be careful not to create a football ball thought). Also I did some quick sketches with the layers thing and it could look great:

My process of creating a logo is very similar to the one of this man, and it always begin with a lot of research and ideation:

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I just stumble on pretty cool logo.
I’m sorry to kind of coming up with new idea at the last moment , but just for you maybe to get some inspiration.

I really like how they simply played around with lines.
We could do smth similar with 3 letters PHM - public happiness movement.
It looks playful, fun, and can be differently adjusted.

Just have a look.|naming

I prefer the ones we’ve been discussing. I think they represent what what want to create more

Just sending that for inspiration.
It can be still the heart just a bit different funky shape, lines, and colours.
Maybe some ideas will emerge from that.

@MarinaOhNo how do you imagine them being made into the logo? did you mean to make the heart only out of a hexagon mesh, and to have a light to dark gradient? i could possibly make that, but i’m just following orders, so i’ll need to hear a consensus. i don’t think many would understand the relation between hexagons and us being an unbreakable force together though tbh.

@Mateo the program i’ve been using lets you create animations, so i could make any logo rotate 360 degrees.

@AndyatFocallocal i need you to tell me what to do :stuck_out_tongue:

From what I can see, Mateo, you and myself like the idea of having a low detail version like the one you posted above, then the high detail version, and… probably 2? steps in between.

I felt there was also support for having a northern and southern hemisphere version which we can use interchangeably and perhaps automate at a later date.

Those were the only two ideas so far that seemed to gain support so unless more support grows behind Marina’s suggestion it’s probably not needed to pull the three ideas out into a voting thread.

If anyone prefers we create a vote on them just let me know

Well, to be honest I think we are going to all kind of directions because we don’t have a clear idea of what we want. We are going on the wrong path because of not having this clear vision of what we are doing and what is a logo, and I guess that’s why we are not convinced yet.

The process here seems to be more like an illustration process than a logo one: something has been asked and we did it following the “client”'s (Andy) request. For a logo, we should begin with a brief and not a defined solution. Here is a example of what the process should be, and I think we jumped right on to the execution part: (you can see it in this link:

There are 5 important rules for a good logo and I feel we are not respecting them:

  • Is it simple? (easy recognition, unique but not overdrawn)
  • Is it memorable? (if simple easier to memorize)
  • Is it timeless? (doesn’t need rebranding because of effect or trends)
  • Is it versatile? (functional in different support and colors)
  • Is it appropriate? (logical scheme depending on the public=

More info about that here:

Finally, a logo is an identifier and not an explainer of what the brand is.

I’m sorry but I really think we should start from zero here. And I’ll forget about the animation, 3D, 4 different versions, etc. for now. Let’s use the simple version that @isaiahgirard proposed here, and start working on a another one later but following the process.

I hope I’m not wrongly interpreted here, I really don’t want to be mean or judgemental but I think we should follow tested and proven methods (that’s why I add as much links and sources as possible).


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Myself and Isiah went through these stages initially in creating his heart globe design.

More experienced voices joined in and suggested it was too detailed, so we’re in the review stage now discussing how to reduce the complexity.

Marina’s message was a bit of a sidewind as I personally like the ideas and designs we came up with here to have a low detail, mid detail and high detail version.

Hello again,

I have been reading all the thread before, and there is no brief, no research, no brainstorming and no sketching.
A brief is not saying what you want, but what you represent and what you are. @isaiahgirard asked what you wanted and created it but this is not the right process. This means there haven’t been research nor brainstorming. What we have right now could have been bought on a stock image website directly: I must insist, it is not a logo but an illustration.

Logo design is one of the most complicated job in graphic design and it shouldn’t be done like that. We are going against all conventions and good practices here. @Eleanor correctly told it at the beginning of the process. There is no source that would validate this kind of design or process, when I showed it to my colleagues or friends no one found it correctly created. And I’m not speaking about beauty, but good practices.

I’ve tried my best here with source, proof and links, so if this is the path you decide to follow I’ll have to step down from this thread as I can’t approve it, and I’ll concentrate on other parts of the website (no bad feelings though!)


PD: I just found this little gem, have you seen how simple, memorable, timeless, versatile and appropriate it is? (and classy, elegant, modern, beautiful)

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You’re correct that we didn’t follow correct protocol for designing a logo, as none of us at the beginning had that experience. The sketch discussed at the top came from sitting with a few UX/UI ppl informally and discussing the movement vision and what we want to communicate to the world.

This thread brings up an interesting question we have to resolve, and so its really good that we’re having it now. With new users who have new ideas coming into the community regularly we’re going to find that long threads where members are discussing an idea or project, get into a groove where progress is happening. That’s going to get disrupted when a new idea is introduced as everyone needs to stop and discuss that idea.

I’ll work on creating documentation to guide users joining in existing discussions so we can protect that flow. I think it should be that members read back to get an understanding of whats going on, and then their comments should contribute to that idea.

If they feel strongly the correct action would be to begin an alternative idea then they should introduce that in it’s own thread as a 2nd option, which the rest of the community can talk about in its own space. build if they like it, and vote between which of the two is best when completed.

At this point this thread has been going for a while and has been about Isiah’s design for a while. so discussions should remain on Isiah’s design. Marina’s idea would be it’s own post. Mateo’s idea to begin the process from the beginning and follow all the steps would also be it’s own thread. when completed the community can vote if they want to keep with the current one, or switch to the new design.

@isaiahgirard @Mateo @MarinaOhNo What do you think about adding that to the user guide?