Images and text should be called via i18n which you’ll see in the template.
You can see a live example of this on our current code, line 41 here: fl-maps/home.json at master · focallocal/fl-maps · GitHub
I think we should add a tag line underneath the header image and above where it says “Movement”:
Public Happiness
- Building a world based on kindness, fun and connection
- Solving involuntary homelessness, globally
Wiggles
- We are building a religion
(Don’t worry you are only creating one homepage. I’ll change the text and images on the others once its complete 
)