We have a treasure trove of photos from our activities we can use to gain followers and brighten the world with smiles all around the world. Most have never been posted anywhere, ever. Please help them reach as many people as possible.
As often as you want/can but paying attention to the channels recommended frequency guidelines
You can post as often as you want although most channels shouldn’t be flooded as that’s seen as spam by users and algorithms. I think Instagram has no limit as long as the text is different for each to avoid the system marking them low effort.
Text underneath is good but not essential if the image speaks for itself.
These accounts are for personalities and public figures who are part of the story of our Movement and can be grown and leveraged to spread awareness of our community, mission and individual projects. Each account has their own personality characteristics which should be reflected in posts.
Wiggles on Instagram Our Mascots Insta channel, being grown to share videos he features in and show him joining in our activities to bring more users in.
Personality: A friendly loving sassy superstar
Public Happiness Andy on Facebook
Personality: Prefers to be in the background supporting others, but occasionally bombastic when the situation requires
Connie the Connector on Facebook
Personality: To be developed
Directing People to PHM
It would be good to include a watermark linking back to publichappinessmovement.com. If someone wants to automate that and add them to all our images reach out to @AndyatFocallocal as that would be a great time saver.
If there is a global event coming up it would be good to focus on that events activity specifically to help build a buzz
Avoiding Repeat Posting
If you are doing this task casually and occasionally then don’t worry about repeat images, its not really an issue. If you are doing this task often then please request access to edit the file you are taking images from and change the name of each photos after posting it so others can see if it’s been posted before and when it was last posted; using this format:
[year-month posted] _ [activity name] _ [original date]
Also use an online hashtag finder where you can enter a few words you think are fitting with the photo like ‘hug’ and see the best related hashtags to include.